Cotton Boulevard Case Study
An exciting new e-commerce company selling ethically produced, organic cotton baby and childrens’ wear.
A combination of digital marketing, direct marketing, search engine optimisation, social media and email marketing was used in a vigorous and highly visible launch and first-stage campaign which has returned exceptional results.
We work continually on the website, introducing new graphics and images, introducing and writing blog posts, improving loading speed, ensuring optimisation on all devices and bettering the user experience.
We also ensure that Cotton Boulevard’s presence at trade and consumer exhibitions competes well with major big-brand competitors, and our lively, eye-catching graphics and point of sale material is enabling them to compete on equal terms with the ‘big boys’.
Our social media campaigns for this client are highly visible and emotive, and has included competitions, guest blogs, support for NHS Save Lives campaign, and NHS Clap for Carers. We have also attracted key influencers in this marketplace and worked with them to further promote the Cotton Boulevard brand.